Last updated 10 November 2026
Cookie policy
This Cookie Policy explains how Shipstack LLC ("Ringzel", "we", "us") uses cookies and similar technologies on https://ringzel.com (the "Website"), and the choices you have. Read it together with our Privacy Policy.
2. Our approach
- We use Google Analytics to understand how people use the Website, but only if you accept analytics cookies. Until you choose, and if you reject, no analytics cookies are set.
- We use the Meta Pixel, an advertising tag from Meta Platforms, to measure how our ads on Facebook and Instagram perform, but only if you accept advertising cookies. Until you choose, if you decline, and whenever your browser sends Global Privacy Control, the Meta Pixel is not loaded and Meta sets no cookies through the Website. Section 5 explains what it sends.
- We do not use session-replay tools.
- We set two strictly necessary cookies to remember your cookie choices, and use a small amount of session storage that is cleared when you close the tab. All are described below.
3. What the Website stores
| Name | Type | Purpose | How long |
|---|---|---|---|
| ringzel_consent | Cookie (strictly necessary) | Remembers whether you accepted or rejected analytics cookies, so we do not ask again on every page | 6 months |
| ringzel_ads | Cookie (strictly necessary) | Remembers whether you accepted or declined advertising cookies, so we do not ask again on every page | 6 months |
| _ga | Cookie (analytics, only if you accept) | Set by Google Analytics to tell visits from the same browser apart | 2 years |
| _ga_[ID] | Cookie (analytics, only if you accept) | Set by Google Analytics to keep track of the current visit | 2 years |
| _fbp | Cookie (advertising, only if you accept) | Set by the Meta Pixel to tell visits from the same browser apart | 3 months |
| _fbc | Cookie (advertising, only if you accept) | Set by the Meta Pixel when you arrive from an ad on Facebook or Instagram, to link the visit to that ad | 3 months |
| theme | Session storage | Remembers the color theme you picked, if you used the theme switch | Until you close the tab |
| ringzel:call:[reference] | Session storage | Remembers that you moved on to the call step of a demo, so a page refresh does not send you back a step | Until you close the tab |
4. Your microphone during a demo
When you talk to a demo receptionist, your browser asks for permission to use your microphone. The call audio is sent to our voice provider to handle the call and is recorded so that you can play it back, as described in our Privacy Policy. Your browser, not us, remembers the permission, and you can remove it at any time in your browser's site settings.
5. Third-party services
Google Analytics is provided by Google. If you accept analytics cookies, your browser loads Google's analytics script, which sets the _ga cookies above and sends Google information about your visit, such as the pages you view, the device and browser you use and your approximate location. We do not send Google your name, email address, phone number or anything you type into our forms. If you have not accepted, or you reject analytics cookies, we do not load Google's analytics script.
The Meta Pixel is provided by Meta Platforms. It loads only after you accept advertising cookies in the cookie banner. Once you accept, each page you open sends Meta a page-visit event with the address of the page, your IP address, browser and device information and Meta's cookie identifiers, and it may set the _fbp and _fbc cookies above. We use it to measure how our ads on Facebook and Instagram perform. Meta may use this to measure advertising and to show ads based on activity across websites and apps, under Meta's own terms and privacy policy. We do not send Meta your name, email address, phone number or anything you type into our forms. If you have not accepted, if you decline advertising cookies, or if your browser sends Global Privacy Control, we do not load Meta's script and nothing about your visit is sent to Meta. Section 8 of our Privacy Policy explains how this may count as sharing personal information under some state laws, and how to opt out.
When you start a demo call, your browser connects directly to our voice provider to carry the audio. We do not ask it to set advertising or analytics cookies. Links to other websites, such as social media profiles, are ordinary links: those sites apply their own cookie policies once you visit them.
6. Why we use them
Strictly necessary storage makes features you have asked for work, such as remembering your cookie choices. We use Google Analytics cookies and the Meta Pixel only with your consent, and you can withdraw it at any time. The Meta Pixel helps us measure our advertising.
8. If this changes
If we add another cookie or similar technology, we will update this policy first and, where the law requires it, ask for your consent before it is used.
9. Contact
Questions about this Cookie Policy: privacy@ringzel.com, or by mail at 30 N Gould St, Suite #68891, Sheridan, WY 82801, USA.