Your phones don't ring evenly across the year. Your receptionist answers the calls your practice can't get to, in your practice's name, and passes on who called and what they need, so new business isn't lost while your team has its head down.
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See example calls
In the run-up to the January Self Assessment deadline and around year ends, your team is buried in returns and accounts. That's exactly when the phone rings most: existing clients with questions, sole traders who've left it late, and new businesses looking for an accountant.
A new client who can't get through may try the next practice in their search results. An existing client may keep ringing back. Your receptionist answers those calls, so your team can keep working and pick them up in order.
It answers in your practice's name and tells the caller it's automated.
Is it an existing client or a new enquiry? Is it about Self Assessment, bookkeeping, payroll, year-end accounts or something else? You decide which questions it asks.
For a new enquiry, it takes the type of business, what they need help with, roughly how big the job is and the best time to call back, if those are your questions.
It can tell callers your opening hours, the services you offer and how to become a client.
It won't say what someone can claim, how much tax they'll owe or how to fill in a return. If a caller asks, it explains that an accountant will need to speak to them and takes a message.
If it can't help, it says so, takes a message with a good time to call back and marks it for your team.
After each call, you get the recording, the transcript, a summary and a check report. That's on every plan.
The summary tells whoever picks it up whether it's a client or a prospect, what the call was about and how urgent it is. The check report confirms your questions were asked and that anything urgent was escalated as you instructed.
Every call also comes with its recording and transcript. Our privacy policy explains how call data is handled and how long it's kept.
Sole trader. Tax return not filed yet.
Example call scenario. This is an illustration, not a recording of a real call.
It's the second week of January. A self-employed decorator rings your practice at 5.50pm. They haven't filed their return and they're worried.
Your receptionist answers in your practice's name, says it's automated and asks your new-client questions: their name and number, that they're a sole trader, what they need help with and when they're free to talk. When they ask whether they'll be fined, it explains that it can't advise on tax and that one of your accountants will call them back.
Next morning, your team has the summary, recording and check report, and can decide who takes the job before anyone picks up the phone.
Example call scenarios. These are illustrations, not recordings of real calls.
A client rings with a question for their accountant.
What happens: It takes the message and flags it for the right person. It won't give tax or accounting advice.
A company director rings looking for a new accountant.
What happens: It takes the type of business and what they need, and passes the enquiry to your team.
A caller asks for something you haven't given it an answer to.
What happens: It says so, takes a message with a good time to call back and flags it for you. It doesn't bluff.
Some business owners compare accountants online before they call anyone. Your bespoke AI chat widget answers them on your website, so nobody has to monitor a live chat window.
The owner of a new café visits your site on a Sunday and wants to know whether you handle payroll and bookkeeping for small hospitality businesses. The chat answers from the information about your practice, finds out what they need and captures their details, without offering any tax or financial guidance.
When the conversation ends, the transcript and summary are saved in your Ringzel account. Your team can call them back or, where available, contact them on WhatsApp.
New café, six staff. Asked about payroll and bookkeeping. Call back on a weekday morning.
On the Professional and Premium plans, your receptionist can do more than take a message.
On Basic, your receptionist takes the details and passes them to your team.
Type in your practice's name and Ringzel builds a receptionist from your website and Google listing. It takes about two minutes. Then talk to it in your browser: ring as a new client, ask about your fees, then ask it a tax question and hear how it handles it.
No phone needed. No card.
Plans start at £99 a month, with unlimited calls on every plan, so a busy January doesn't mean a bigger bill. Professional, at £179 a month, adds consultation booking, call transfers and routing. Every plan includes the recording, transcript, summary and check report for every call, and a 14-day free trial with no card to start.
Answers and captures.
Answers, books and routes.
Connects to the rest of your business.
14-day free trial on every plan. No card to start. The trial begins when you create your account. Cancel before day 14 and you owe nothing.
Reviewing your fees? Our guide on how to price accounting services builds fixed fees and monthly packages from your chargeable hours, with UK fee benchmarks to check against.
Really happy with Ringzel. It was easy to get set up, and it's been working great for us at Art on Film. The whole experience has been refreshingly simple.
It's a service that answers calls for an accountancy practice when the team can't. Ringzel's AI receptionist picks up in your practice's name, finds out whether the caller is a client or a new enquiry, and passes the details to your team.
No. It never gives tax, financial or accounting advice. If a caller asks a tax question, it explains that an accountant will need to speak to them and takes a message.
Yes. Calls are unlimited on every plan, and your receptionist answers each one, so a busy week before the Self Assessment deadline doesn't leave callers ringing out.
Yes, on the Professional and Premium plans. It books initial consultations into your calendar using the slots you choose. On Basic, it takes the caller's details and availability for your team.
Only if you give it that information. For account-specific questions, it takes a message for the right accountant. Ringzel does not give tax, accounting or financial advice.
Yes. You keep your number and forward the calls you can't take, whether your team is busy or the office is closed.
Often around Self Assessment and year-end, when new-business calls arrive while the team is buried in returns. It's worth it if those new-client conversations, won at your normal rate, cover the monthly fee, and if the service is set never to give tax advice. Run your own figures through the calculator. Method: worth-it guide.
From £99 a month with unlimited calls. Professional, which adds consultation booking, transfers and routing, is £179 a month. Every plan has a 14-day free trial with no card to start.
Build your receptionist in about two minutes and hear how it handles a new client and a tax question. When you're ready, start your 14-day free trial.
No website or Google listing? Tell us about your business
Build it free in two minutes. Talk to it straight away.
